Global Reach Internet Productions

Iowa Landowner Options

The challenge

The Iowa Landowner Options website, managed in partnership with the Iowa Natural Heritage Foundation (INHF), is an initiative of INHF to help landowners find the best option for protecting their land. With the main INHF site last redesigned in 2015, both websites were beginning to feel outdated and no longer captured the vitality of their mission and programs.

The solution

As part of a broader collaboration with INHF, Global Reach extended its design expertise to the Iowa Landowner Options website, delivering a refreshed, user-friendly experience that aligned with the newly modernized INHF website. The flexible design system, featuring updated typography, colors, and textures, was thoughtfully adapted to support the unique content and goals of the Landowner Options site.

Navigation was restructured to help landowners and conservation-minded users easily access key resources and guidance. The simplified layout and improved user flow made the site more intuitive, while consistent visual elements created a seamless connection between the two platforms. The result was a clean, accessible, and mission-forward website that better serves Iowa landowners and supports the broader conservation community.

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